WINE & BEVERAGE

Research & Development

Consumer Research

Our smart approach to consumer research uses innovative design for actionable intelligence. Along with our international research partners, we gather targeted proprietary intelligence and synthesize secondary data, identifying and understanding your target consumers.

Market Research

Our consultants track global trends and work with on-the-ground experts to understand each specific market’s opportunities. As practical problem solvers, we ensure research is always followed by key recommendations, so regions and producers can put knowledge into action. 

Strategy & Coaching

 With stakeholders and international best practices in mind, we help regions and producers craft winning brand, tourism and export strategies. Family coaching ranges from portfolio planning to operational  optimization; executive support is at the strategic level.

Marketing & Communications

Based on market intelligence, we craft bespoke marketing plants for producers and regions. Implementation is a breeze, with our team of social, PR and traditional media pros. We create brands and labels, photography and video content, websites, media kits and more.   

Vineyard & Cellar

If it’s your first vineyard planting on a small family farm or your millionth case, we have a consultant that can help you improve and expand your operations. Our winemaking support ranges from craft beverage coaching to large winery operations.  

Hospitality & Sales

A responsive channel management strategy is key to long term producer success. Our team supports wine club set-up and maintenance, hospitality planning and training for optimal sales, and provides strategy and tools to strengthen wholesale channels.

FEATURED CLIENTS

Terroir Consulting is proud to work with clients of all sizes, from small garagistes to family run wineries, from wine tech to large corporations, regional to national associations, and academic institutions in the wine and beverage sector. 

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