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Terroir Consulting

Wine Research & Development in Kelowna, BC

  • Terroir
  • Consultants
    • Arnica Rowan
    • Darcen Esau
  • Services
    • Wine Analysis & Tasting
    • Wine Branding & Marketing
    • Wine Business Development
    • Wine Research & Education
  • Events
    • Tasting Games 2019
    • Sensory Symposium
    • SOMM3 Film Premiere
    • Wines of the World Master Tasting Class
  • Research & Writing
  • Contact

NEW! BC Wine Industry Funding Available 

September 27, 2019October 9, 2019

We are thrilled to announce that Terroir Consultingwas recently approved as the only beverage-specific Pre-Qualified Consultant for the B.C. Agri-food and Seafood Market Development Program. 

Jancis-approved! Arnica’s finalist wine travel article

September 19, 2019September 19, 2019

Arnica's "Addis Ababa for Wine Lovers" was a finalist this year in Jancis Robinson's writing competition. Read the fascinating wine travel article.

Darcen Presents Wine Label Research in Scotland

September 18, 2019September 19, 2019

During the summer, Darcen was awarded a fellowship and invited to speak at the 13th Pangborn Sensory Science Symposium in Edinburgh, Scotland. Darcen’s research concluded that wine drinkers anticipate a wine will taste better after seeing a label they identify with.

Behind the Wines: Sensory Symposium Consumer Research Results

July 5, 2019July 7, 2019

Analyzed by Terroir Consulting's Darcen Esau, the results of the Sensory Symposium provided interesting insights into how the featured wines were described, and which segment of the population may be most likely to enjoy them.

Arnica’s favs at Taste Champagne 2019

June 17, 2019June 17, 2019

In June, Arnica Rowan, partner at Terroir Consulting, had the opportunity to attend Taste Champagne in central London. With guidance from a British Wine critic and more than 100 sips later, here are some of Arnica’s favourite bubbly selections.

Wine Industry Insights – How big is this vegan wine trend, anyway?

May 27, 2019June 17, 2019

The Okanagan has several vegan restaurants and food trucks - but how big is the vegan market, and what are these consumers like?

Tasting Labels: Consumer Resarch in the Media

March 18, 2019March 18, 2019

Terroir Wine’s Darcen Esau was profiled on CBC News, CBC Radio and Sirius XM Radio this week for his original consumer preference research. Darcen’s research concluded that people are more likely to enjoy a wine if the branding and design on the bottle matches their personal identity.

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Repost @vinesanddesigns : “Tonight's #MasterTastingClass was mainly about Italy, but also about figuring out varietals based on what they might also be similar to (all about figuring out lateral varieties!) Flight 1: 3 varieties, 2 countries/regions @fontanafreddawines Briccotondo 2018 Barbera from Piemonte, @boutariwines 2016 Xinomavro from Naoussa, Greece, @damilanobarolo 2013 Lacinquevigne Barolo (Nebbiolo). Flight 2: same varietal and region, different qualities @famigliacecchi 2015 Chianti Classico Gran Selezione, @famigliacecchi 2018 Chianti (blurry photo), @altesino 2013 Brunello di Montalcino. Flight 3: 3 grapes, 3 regions, Italy (but not Tuscany or Piemonte) @cusumanowinery 2017 Nero d'Avola, Sicily, #Angelo 2017 Montepulciano d'Abruzzo (tasty and $10!!), #teodosio 2015 Aglianico del Vulture” #WSETdiplomastudent #alwaystasting #alwaysstudying #varietalstudy #winesofItaly #winesofGreece Thanks Erin!!! Couldn’t have said it better ourselves. #winegeeks ⁣⁣⁣⁣⁣ Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
Another hilarious #mastertastingclass last night! You would think that a high level tasting class would be all serious, but heck no. Wine is so fun! #winegeeks ⁣⁣⁣⁣⁣ Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
A night out with the BC wine community celebrating the end of harvest - and, for us, celebrating the submission of Market Development grants for our awesome clients. It’s an exciting year ahead for BC wine R & D!⁣ 🥂 ⁣ #bcwineindustry ⁣⁣#marketresearch #consumerresearch #strategicplanning #marketingplan #exportplan ⁣⁣⁣⁣⁣#bcagriculture ⁣ ⁣ Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
It may be quiet in the vineyards, but this is our busiest time of the year at Terroir Consulting. Just one week until market development proposals are due. Excited to help the BC wine industry move forward with research and planning. #bcwineindustry ⁣⁣#marketresearch #consumerresearch #strategicplanning #marketingplan #exportplan ⁣⁣⁣⁣⁣#bcagriculture @lanapopham Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
It was Cabernet night at our Master Class. Rhys tricked us with six Cabernet Sauvignons from around the world to start - so interesting to compare how one grape grows differently across the globe. Then onto Carmenere, Zinfandel and a Cali-mix to finish. ⁣ If you’d like to join other winemakers and wine pros, to hone your tasting skills, send us a note and we’ll put you on the wait list for our next Master Tasting Class cohort!⁣ ⁣ #mastertastingclass #tastingclass #bcwinemaker #bcwineindustry #winecommunity⁣⁣ ⁣⁣⁣⁣⁣ Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
What a great launch for the @districtwinevillage last night. With small individual production and tasting room blocks situated around a common centre, it looks to be a cool opportunity to launch wine/beer/cider/spirits businesses, without the overwhelming capital costs. Looking forward to seeing it built! #bcwine #winecommunity ⁣ ⁣⁣⁣⁣ Terroir Consulting ⁣⁣⁣⁣⁣⁣⁣ Wine Research & Development ⁣⁣⁣⁣⁣⁣ #terroirconsulting ⁣⁣
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